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Dubai's sneaker scene is a force to be reckoned with. Limited-edition drops disappear faster than sand in a desert windstorm, and collectors are always on the hunt for the next grail. But amidst the sea of established giants, a new name is starting to turn heads: Born Outside Italy (BOI). Understated luxury done right. Forget the tired Italian heritage play – BOI is a breath of fresh air. Founded by the duo of Alfredo Bandini and Daniele Pe, this Dubai-born brand is all about pushing boundaries and celebrating individuality. Their debut sneaker, the aptly named "Sneaker 001," is a masterclass in understated luxury. Think clean lines, premium materials like butter-soft Italian leather, and a unique "hexnut" technical sole that offers both comfort and futuristic vibes. |
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Here's why BOI deserves a spot in your rotation: |
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They're a community for those who value individuality, quality, and pushing boundaries. So, ditch the predictable drops and embrace the future of Dubai's sneaker scene. With Born Outside Italy, you're not just buying shoes, you're investing in a piece of the city's ever-evolving story. Keep your eyes peeled for their next limited-edition release – you won't want to miss out. Available to buy now, form AED1850 visit the website www.bornoutsideitaly.com or pop into SVD Shoes in D3 (First published online by StyleHunter July 2024 visit) |
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