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FROM OUR HOME IN UAE TO THE EDGES OF THE EARTH DISCOVER A COMMUNITY THAT LIVES LIFE FOR "STREET QUIET" FASHION. WE ARE EXCITED TO WELCOME YOU TO OUR COMMUNITY. TAKE A LOOK AROUND. FOLLOW YOUR OWN PATH. BE SOMEONE. SMILE.

FOUNDER STORIES

Why we believe quality comes first.

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OUR PEOPLE

THE WOMAN BEHIND SNEAKER 001

From designing for Off-White to Born Outside, just who is Janna Arnold

STYLING

Kicking Up Luxury: How to Style your Limited-Edition Sneakers in the Spirit of Arabia

Mastering the art of styling them is where true sartorial prowess lies

Craftsmanship

The Art of the Luxury Italian Handcrafted Sneaker: Tradition Meets Modernity

The future of luxury sneakers lies in the blending the past and adding a twist.

CULTURE

Only Drop It When It's Hot: Why Small-Batch Luxury Sneakers Are the New Status Symbol

Think buttery Italian leather, hand-stitched details, and soles that feel like walking on clouds.

PRESS

Dubai's Newest Heat Bringing Sneaker Swagger to the Region

Founder Stories

From Paris with Love

We went to Paris Fashion week and this is what we found.

SNEAKER 002 <br>A NEW DAWN.

COLLECTIONS

SNEAKER 002
A NEW DAWN.

COMING SOON